Pragmatic Play Ink Casino Games Deal with 888
Posted on August 11, 2020 at 2:08am
Respected casino games giant and award-winning developer Pragmatic Play has announced having secured a significant new content supply deal with leading iGaming group 888 Holdings.
According to the terms and conditions of the agreement, Pragmatic Play will supply 888 Holdings’ signature 888casino brand with a steady supply of live casino games developed by the award-winning iGaming specialist. This means that 888 Holdings will now be in a position to add an entire range of traditional land-based titles that have been newly developed for the booming live dealer market, to its existing portfolio of games and offerings. These include Pragmatic Play’s live dealer versions of Baccarat, Blackjack, and Roulette.
Live Casino Games And Slots
Exciting too is that in addition to Pragmatic Play’s leading range of live dealer titles, 888 Holdings will furthermore also be granted access to Pragmatic’s entire online slots portfolio. Online slots are what made the brand famous in the first place, and their casino games are industry-wide regarded as being of an exceptionally high quality.
Since 888casino has now officially migrated to Pragmatic’s own native API, customers now have full access to the award-winning developer’s entire range of online slots. And it’s a full house offering 888’s SVP of B2C, namely Guy Cohen, says he’s exceptionally excited to be a part of.
Cohen is full of praise for the developer’s quality online slots and live casino games, not to mention their integrity in business and the commitment shown to social responsibility in gaming. But, added Cohen, it’s the developer’s live dealer offering he’s most excited about offering to 888’s customers.
Excitement Over The Deal
Melissa Summerfield, who is the chief commercial officer at Pragmatic Play, is every bit as excited about the new deal as the 888 SVP of B2B. Summerfield commented on the deal by describing the newly-established relationship as one forged with one of the most exciting operators doing business in the industry today.
To them, said Summerfield, the deal signifies a huge step forward in terms of global expansion.
More Partners Recently Added
But Pragmatic Play isn’t the only developer recently reeled into the fold by 888 Holdings and their award-winning casino brand. As recently as only couple of weeks ago they signed a similar deal with ORYX Gaming.
According to the terms of that particular content supply deal, ORYX Gaming is now supply the brand with an extensive line-up of in-house developed online casino games. Games supplied to the brand by ORYX include Wilds Dolphins, Golden Dunes, and Anaconda Eye Rapids.
And since ORYX offers as part of its own global distribution plan and supply-platform a large variety of casino games developed by third-party studio partners, these too have been included in the deal. A stellar selection of big-name suppliers already offers their online slots and games via ORYX’s supply platform, including big industry names such as Kalamba, Gamomat, Givme, and Golden Hero.
Pushing For Progress
Other partners recently signed by 888 Holdings include 1x2 Network, Leap Gaming, Authentic Gaming, NetEnt’s Red Tiger Gaming, and Playzido.
The group has obviously gone all out in an attempt to significantly boost its online casino offering – and it continues to do so on a regular basis. This mode of operation adds value not only to 888’s own operators and players, but also all those supporting its various global content and distribution partners.
888’s success is clearly the result of a commitment to global expansion, a drive to partner with studios who have shown themselves driven by quality and integrity, and a general desire to make sustainable success a reality.